Good to see Distimo outrank the others. Your email address will not be published. See things like: Revenue, downloads and usage for the date range of your choice Breakdown per country pretty useful to evaluate the need for localization Tables with your app daily ranks Rank history charts Ad monetization Another neat feature is the ability to add events: a review of your app on a blog, a price dropping promotion, an app update, etc.
We like: Fairly easy to use, hourly rank and app updates tracking, strict privacy policy Not so much: Not free if you want email recap and hourly rank tracking. We like: Really nice UI, feels solid. Not so much: The UI could use some work.
We like: Clean interface, easy to read charts, data from the source. About Latest Posts. Sylvain Gauchet. Hi there, I'm Sylvain and I'm one of the co-founders of Apptamin. Apptamin is a creative agency specialized in app videos video ads, app store videos, etc. Follow Apptamin on Twitter Follow me on Twitter. Looking to Increase conversion or acquire users? Check out our video services. Hi Sunita — which dashboard are you referring to?
Is it a paid app? Hi Minia, Priori Data allows you to know the downloads from the 2 previous months. Nick Hi Nick. Yes, you connect your itunes, google play, etc. Leave a Reply Cancel reply Your email address will not be published. An interaction event is a true or false type of command that exists within the event code. It tells Google that something did, or did not happen based on the user interacting with your webpage. Interaction events can be used to track bounce rate more precisely.
Non-interaction events don't affect your bounce rate at all. But if you don't want to add code to your files manually, there are automated alternatives. Automation is also a better solution if you need to track many downloadable files. There are several automated solutions for tracking downloads on your website. If you have GTM on your website, all you need to do to track your downloads is create an event trigger.
The trigger will record an event in Google Analytics every time a visitor clicks your download link. Within the trigger, you can use a regular expression to fire an event based on your file extensions. This expression tells the trigger to fire if any of these extensions are present in your URLs. So, if someone clicks a link on your site that contains. And that action will record a download event in Google analytics. Tracking downloads using GTM is a very straightforward process.
And it's the industry standard for measuring this type of event. The MonsterInsights interface allows you to track file downloads automatically. And they give you the option to use events or virtual page views. Tracking your downloads in MonsterInsights extremely easy to configure, and it's a comparable option to GTM. My client wishes to track PDF download. I remember you talking about that. The best way is to use Google Tag Manager.
Alas, I am stuck with Google Analytics. So I need to set up Event Tracking I believe. Marco can't use GTM for his client's website. Manually adding code sounds complicated, but there is a tool that can help you create event tracking links. Raven Tools has a form that allows you to build event tracking code for your download links. Their form will create two sets of tracking code. You can choose to use either line of code in your download URL.
No app is perfect. Even the top apps have bugs now and then. Come up with updates and new versions of your app to improve the performance and user experience. We already saw the data to back that claim.
If you look at this list, it makes sense. All of the top apps are used for different purposes and could be used on a daily basis. There is nothing wrong with shooting for the stars. You can still build a mobile commerce app for your business and have plenty of success.
But it would be an uphill battle, to say the least, if you wanted your app to be the next Amazon. Can you build an app with GPS map services? But will it surpass Google Maps? Probably not. Even with a smaller mobile app market share, Apple users still spend more money. But Apple users still dominate app spending, at nearly double the rate of Android users. Technology usage varies by generation.
Mobile app usage is no exception. You probably assumed that younger generations spend more time using mobile apps than people who are older. If so, that assumption was correct. As you can see from the graph, people between the ages of spend about 1 hour and 15 minutes per day using mobile apps.
Even mobile users over the age of 65 spend close to an hour mobile apps every day. Not all mobile usage is created equally. In addition to the differences between operating systems, the usage will also vary by the type of mobile device that people use. People have smartphones, tablets, desktop computers, and laptops. You can even access content and apps from smart TVs, watches, smart home devices, and smart vehicles. But there are certain categories that are dominated with smartphone app usage.
These are the top categories that people turn to their smartphones for. Logically, it makes sense. People need to access maps and GPS services on the go, so a smartphone is obviously the best choice. People have so many ways to buy online, yet they still choose to use smartphones at a high rate. News and information is another category that jumps out at me. If you recall from earlier, there are twice the number of smartphones worldwide than tablets 2. But tablet usage is starting to catch up with smartphones.
People download more apps on their smartphones and use more smartphone apps on a monthly basis. However, tablets outperform smartphones by a hair when it comes to paid apps or subscription purchases via an app. This could be a category that tablets will continue to control in years to come. While tablets may not be as popular as smartphones, they are used for specific purposes.
If you compare this graph to the previous one, you could conclude that a user is more likely to pay for gaming apps that are installed on a tablet. Since tablet screens are larger, the gameplay and user experience will be enhanced. Like nearly everything else, behavior changes by location.
This same concept can be applied to app usage. But other emerging markets like India, Indonesia, and Brazil are all seeing high growth rates as well. As technology advances and becomes increasingly accessible in emerging markets across the globe, the potential for targeting international consumers with an app can be appealing for certain businesses. In many ways, this graph mirrors what we saw previously. As downloads rise in India, it makes sense that users would spend more time using apps.
There is one thing that remains consistent across the board for each of these countries. The time spent on mobile apps is growing each year. Take a country like Italy, with a fraction of the population compared India. Android dominates the global market share. Mobile apps are part of our daily lives. Even though mobile usage and penetration are at an all-time high, every piece of data that we analyzed shows we are still trending upward.
This is encouraging for anyone who has a mobile app or plans to build one. So use this guide as a reference to help you understand the mobile app industry from a download and usage perspective.
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